Recognizing Greenwashing

This worksheet aims to raise students’ awareness of the mechanisms, economic dimensions, and psychological strategies of modern digital marketing in everyday life.

Content and Methods: The material focuses on the economic significance of social media marketing based on statistical data, as well as the analysis of specific digital posts. Methodologically, the worksheet relies on a combination of practical case studies—in which an exemplary social media post is deconstructed both textually and statistically—and theoretical insights into behavioral economic effects. In addition, the material encourages multi-perspective discussion through reflective writing assignments and the comparison of contrasting stakeholder perspectives. Finally, the discussion of complex issues is used to synthesize what has been learned into the formation of independent judgments.

Competencies:

Analytical and Deconstructive Competence: The ability to systematically examine media content and linguistic and statistical devices for their manipulative or promotional effects

Reflective and Critical Thinking Competence: The ability to critically examine one’s own consumer behavior and evaluate economic phenomena from different perspectives

Media and Economic Competence: Understanding of digital market mechanisms, psychological influence strategies such as the authority bias or the bandwagon effect, and their impact on the economy

Target Audience and Level: 9th/10th grade

Objective: This worksheet aims to provide students with basic information about a country as a travel destination and to enable them to talk about their own vacation experiences.

Content and Methods: It describes the geography, climate, sights, and the importance of tourism within the country. Methods include reading comprehension, true/false questions, and a structured writing task about the students’ own vacations.

Competencies:

• Reading comprehension
• Geographical knowledge
• Written expression

Target Audience and Level: Spanish learners at A1 level

Objective: This worksheet aims to help learners understand the pros and cons of a particular profession and prepare them for a job interview.

Content and Methods: A text describes the profession, including its advantages and disadvantages. A dialogue scenario for a job interview serves as a basis for learners to practice in a role-play. Detailed role cards provide guidance on emotions and goals. A checklist supports preparation for the job application.

Competencies:

• Vocational knowledge: Understanding the requirements of the profession
• Communication: Preparing for and conducting a job interview
• Self-reflection: Reflecting on one’s own abilities

Target group and level: Spanish learners at A2 level

Objective: This worksheet aims to familiarize students with linguistic diversity in Spanish. It is designed to raise awareness of the coexistence of Spanish and other languages in Spanish-speaking regions and to encourage students to engage creatively with the topic of multilingualism.

Content and Methods: A text explains the linguistic situation in a Spanish-speaking region. It also addresses new language trends such as Spanglish and neologisms. The worksheet includes multiple-choice questions, word identification exercises, and a creative group activity in which students are asked to invent their own language.

Competencies:

Linguistic knowledge: Understanding of multilingualism and language contact

Critical thinking: Reflection on the development of languages

Creativity: Inventing words and a new language

Target audience and level: Spanish learners at A2 level

Objective: This worksheet aims to help students understand life in a Spanish-speaking country and enable them to describe their own country.

Content and Methods: It covers attitudes toward life, social dynamics (generational conflicts, marginalized groups), migration, and the importance of tourism in a selected country. Methods include reading comprehension, selecting specific statements from the text, and a structured task to describe one’s own country.

Competencies:

• Reading comprehension
• Understanding of sociocultural and geographical aspects
• Written expression

Target group and level: Spanish learners at A2 level

Objective: This worksheet aims to provide learners with a basic understanding of the Spanish economy and gross domestic product (GDP).

Content and Methods: It covers a country’s economy (sectors, challenges, opportunities) and explains the concept of GDP. Methods include reading comprehension, multiple-choice questions, and describing the economy.

Competencies:

• Reading comprehension
• Understanding of basic economic concepts
• Written expression

Target audience and level: Spanish learners at A2 level

ESD:

• SDG 8 (Decent Work and Economic Growth): Addressing sustainable economic opportunities for the future
• SDG 9 (Industry, Innovation, and Infrastructure): Promoting innovation in the green economy

Objective: This worksheet aims to teach learners how to describe a city in Spanish using information from various sources.

Content and Methods: It includes a picture description, listening comprehension exercises based on a dialogue about a selected city, description tasks, and instructions for describing one’s own city.

Competencies:

• Picture description
• Listening and reading comprehension
• Written expression
• Analysis of information

Target audience and level: Spanish learners at A1/A2 level

Objective: The worksheet aims to educate learners about the use of artificial intelligence in medical diagnostics. Learners should understand how AI systems support professionals, increase efficiency, and what ethical questions arise regarding responsibility and trust.

Contents and methods: The content includes an introduction to AI-supported imaging based on informational texts, analysis tables on areas of application, a practical case study, and an overview of the pros and cons of opportunities and risks. Methodologically, the content is taught through a combination of technical text work, structured analysis, case studies, and reflective exchange formats such as opinion rounds and evaluation surveys.

Competencies:

• Technical competence: Understanding how AI works in medical imaging and diagnostics.
• Ethical reflection competence: Critical examination of the question of who bears ultimate responsibility for AI-supported wrong decisions.
• Assessment competence: Weighing up the opportunities and challenges of technological innovations.

Target group and level: From grade 10 onwards.

Learners critically examine the economic, social, and environmental consequences of large-scale events using a selected example and weigh up the opportunities and risks.

Contents and methods: 

Based on informational texts about various roles (e.g., city administration, citizens' initiative, environmental officers), learners develop subject-specific arguments. The method includes preparing a structured discussion using tables and concluding with the creation of an informational statement to announce the decision.

Skills:

• Multiperspective analysis of complex economic issues
• Argumentation and judgment skills in socio-political debates
• Transfer of theoretical economic data to municipal decision-making processes
• Cooperation and communication skills within a role simulation

Target group:

Grade 8 and above

Learners analyze the concept of soft power as a modern instrument of foreign trade policy and understand how cultural appeal is systematically used to increase national exports and global influence.

Contents and methods:

Using a factual text and a fictional eyewitness account, the differences between hard and soft power as well as mechanisms such as nation branding, public diplomacy, and the halo effect are explored. The methodological implementation involves text analysis, the reconstruction of chains of effects, research in the “Global Soft Power Index,” and a concluding critical assessment of state cultural control.

Competencies:

• Technical competence: Distinguishing and explaining international power categories (hard vs. soft power)
• Analytical competence: Investigation of the economic impact of cultural exports (e.g., K-pop) on gross domestic product
• Judgment competence: Critical reflection on the opportunities and dangers of state influence on culture and national identity
• Media and research competence: Dealing with global comparative studies to measure the intangible assets of nations

Target group:

Grade 10 and above